GSI was formed by a wife and husband duo that wanted to start a small printing business based on the process of sublimation. With a general idea of what they wanted for a logo brand I began to come up with some ideas and combinations of colors. This aspect of the project was very important because sublimation is known for very vibrant color printing. We had a few concepts that went back-and- forth on, but we ultimately decided on this final logo brand that we both agreed “popped”. They are currently working on getting a storefront built and expanding the business…